GET TO KNOW VIEA
THE BRAND
Viea designs a variety of beautiful and high quality 18k gold coated and gold vermeil jewelry. Viea is style and comfort as you venture through the modern world. Every piece manifesting every single one of today's hustlers; authentic, bold and classy.
Allow Viea to accompany you in your daily aesthetic ideals—as your share of daily luxury, your confidence in gold.
“It is you who inspire us to strive & exceed standards by curating timeless pieces that sparks the fiery soul.
THE CREATORS
May it be bold, daring, simplistic or minimalist, be unapologetic.
Let your authentic style show.
With a childhood filled with the love and care of their grandmother, cousins Devi (right) and Rhea (left) created Viea out of their desire to design a brand that pays homage to women who exude radiance and brilliance. Just as their grandmother's love lasts, Viea aims to produce jewelry that are both timeless and modern heirlooms. Viea promotes styles that everyone can wear by their own accord, in their own luxury, with confidence.
THE MANIFESTO
To be a brand that radiates diversity, timeless quality and versatility with pieces that fits anyone's style no matter the age, gender or colour.
As Viea is the combination of the names of its creators, Viea represents how, what one lacks, the other can provide. Viea envisions to become a brand that promotes empowerment as there is nothing more powerful than individuals who believe in their potential and community.
It's not just about just putting an accessory on anymore. It's finding the right jewelry that speaks your language—a piece that makes you feel like you have yourself pulled together. It's so easy to forget yourself in these fast-paced days. But putting on a gorgeous pair of earrings, your favorite ring stack, those layered necklaces, just makes you feel like you have yourself looked-after. Our manifesto is to be a brand that caters to your style, speaks your language and accents your radiance.